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2011-10-07 17:06 |
Reducing Online Customer Struggle
As the online channel becomes increasingly valuable to business, it is vital for organisations to ensure that the customer journey is as pain-free and seamless as possible. But what are ebusinesses doing to identify customer struggle? And what are the consequences of failure? The Reducing Customer Struggle Report, published by Econsultancy in association with Tealeaf, is based on a global online survey of almost 500 business professionals working for companies involved in e-commerce and e-business.
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